RISER Australia's leading UGC and Influencer Marketing Platform for Lifestyle Brands and Agencies

RISER is Australia's leading influencer marketing agency specialising in end-to-end product mass sampling, seeding and UGC creation. We connect lifestyle brands and agencies with thousands of micro-influencers on Instagram and TikTok, driving mass awareness, authentic content and real commercial results.

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10,000+

influencers in the RISER community

23,000+

total influencers activated

49,000+

pieces of content created in campaigns
Tried & Tested

We’ve successfully launched over 440+ RISER campaigns.

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MCoBeauty text logo in italic black font with a period at the end.M&M's candy brand logo in stylized lowercase letters.Blue rectangular logo with the text Moogoo in stylized font.Black banner with white text reading 'Thank you for your order!'Grill'd wordmark logo in white script on a red circular background.The Coffee Club logo with a stylized coffee bean icon above the text.
MCoBeauty text logo in italic black font with a period at the end.M&M's candy brand logo in stylized lowercase letters.Blue rectangular logo with the text Moogoo in stylized font.Black banner with white text reading 'Thank you for your order!'Grill'd wordmark logo in white script on a red circular background.The Coffee Club logo with a stylized coffee bean icon above the text.
Wrigley's Extra gum logo with a blue and white star on a purple background.Red Maltesers logo with white text inside overlapping circular shapes.Klorane brand name in white text on a green rectangular background.7-Eleven logo with red, orange, and green colors in distinctive font.
Wrigley's Extra gum logo with a blue and white star on a purple background.Red Maltesers logo with white text inside overlapping circular shapes.Klorane brand name in white text on a green rectangular background.7-Eleven logo with red, orange, and green colors in distinctive font.
Mass Influence

Australia's Largest Micro-Influencer Network

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10,000+ Micro-Influencers. Millions of Impressions.

Put your products in front of millions of Australians with RISER's community of 10,000+ vetted micro-influencers. We place your brand into the hands of creators in your exact target categories, driving authentic visibility on Instagram and TikTok while supporting your sales goals.

Mass UGC That Actually Moves the Needle

Unlock the power of mass user-generated content and amplify your brand's reach through high-impact, authentic creator content at a fraction of traditional media costs.

Proven Sales Results

RISER campaigns are proven to deliver up to 67% online uplift and 30% in-store uplift. Whether you're launching a new product or driving a key sales period, RISER delivers measurable performance.

Happy clients giving a testimonial about our influencer marketing services
Powerful UGC

Hassle-Free UGC at Scale

Let us do the heavy lifting. RISER is your cost-effective, hassle-free influencer marketing solution for all your content needs.

Pay a single flat fee and watch as we deliver hundreds, if not thousands, of content pieces tailored to your brief. We handle product gifting to our targeted creator community, clip the content as it goes live and deliver a ready-to-use UGC library that elevates your brand's social media presence effortlessly.

What RISER Campaigns Deliver:

Influencers creating social media content for a marketing campaign
Case Studies

Real Results from Australia's Best Influencer Marketing Agency

Case Study
Beauty, Health & Wellness
MCoBeauty Xtendlash Tubular Mascara

MCoBeauty winked at RISER to boost their lash game with Xtendlash Tubular Mascara! With a flutter of content and talent, we helped their mascara take center stage. Talk about volume!

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Case Study
FMCG
7-Eleven

RISER brewed success with 7-Eleven to launch their new and improved coffee blend across Australia. Our talent, with a combined following of over 3.4 million, poured out quality, creative UGC content to perk up their feed.

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Case Study
FMCG
MARS

Mars partnered with RISER for 3 successful campaigns for their well known delicious treats like M&M's, Maltesers and Extra gum, positioning them as the perfect sweet treat to try and share with family and friends.

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Case Study
Beauty, Health & Wellness
Pierre Fabre

Building on the success of the Avene campaign, Klorane re-engaged RISER to in amplify its Cupuaçu's haircare range and support its promotional period within beauty retailer, Priceline.

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Case Study
Beauty, Health & Wellness
Dove

RISER influencers soared in Dove's campaign, with 250 influencers sharing 415+ pieces of content, 67% being high-quality video, showcasing the product and its benefits to their 3.2 million followers.

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Case Study
FMCG
OMO

OMO chose RISER to support and drive awareness around two of their laundry ranges. We recruited talent from our lifestyle category resulting in a flood of quality content to drive mass awareness to over 3 million of their target audience.

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Case Study
Beauty, Health & Wellness
Thankyou Personal Care

Thankyou partnered with RISER to boost its natural antiperspirant deodorant and personal care range. With 200 micro-influencers, we delivered 384 pieces of authentic, engaging UGC content.

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Case Study
FMCG
Rosella Tomato Sauce

Rosella tapped RISER to boost its iconic tomato sauce range for summer. Creators with a total following of 1.6 million+ joined in, creating authentic UGC highlighting Rosella Tomato Sauce as a must-have for any BBQ, picnic, or summer feast.

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Case Study
FMCG
Grill'd Chips

Grill'd collaborated with RISER to launch their new hottest, tastiest and crispiest chips ever. Over 100 lifestyle and parenting influencers created 150+ pieces of engaging UGC, visiting local Grill'd locations to capture authentic content. The campaign highlighted the new chips exceptional flavour and quality additionally promoting Grill'd as the ideal family-friendly restaurant.

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See all Case Studies
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I'm a
Brand

Partner with Australia's leading influencer marketing agency to sample your products to thousands of ifluencers and build a powerful UGC library.

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I'm an
Agency

Deliver exceptional influencer marketing campaigns for your clients backed by RISER's 10,000+ creator network and proven mass sampling model.

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I'm an
Influencer

Join Australia's fastest-growing micro-influencer community and collaborate with leading lifestyle brands on campaigns built for real impact.

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Major Retailers Trust RISER

RISER influencers don't just create content; they shop in-store at Australia's biggest retailers, including Coles, Woolworths, Priceline, 7-Eleven, MECCA and Chemist Warehouse. They tag retailers in their content, visit stores to capture authentic purchase moments and drive shoppers directly to the shelf. It's influencer marketing that bridges online and in-store.

Shoppable Influencer Content

Convert your UGC into shoppable content using Instagram's shop community functionality. Once your feed is populated with creator content, all UGC automatically flows into the relevant product pages of your Instagram Shop at no additional cost. RISER turns authentic content into a direct conversion tool.

Influencer's shoppable content driving online sales for a beauty brand

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Click the link below to start engaging with RISER today.

I'm a Brand
I'm an Agency
I'm an Influencer
RISER's AiMCO awards winner gold trophy

Frequently Asked Questions

What is mass sampling in influencer marketing?
Why is UGC important for my brand?
What makes RISER different from other influencer marketing agencies in Australia?
How many influencers will work on my campaign?
Can RISER support a new product launch in Australia?
Is UGC a cost-effective marketing strategy?
How does RISER integrate with Instagram Shop and retailers?
Does RISER work with small businesses?
What industries does RISER work with?

Learn More about RISER

Product seeing to creators from well known brands
What Is Product Seeding?
July 1, 2026
What Is Product Seeding - and Why It's One of the Smartest Things a Lifestyle Brand Can Do

Before someone buys your product, they need to trust it. And trust - real, purchase-driving trust - is rarely built by an ad. It's built by experience. By a friend who tried it and loved it. By a creator whose opinion you actually value. By seeing a product show up in enough places that it starts to feel like something everyone you respect already knows about.

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Content marketing, influencer showing the product in their content
Why Influencer Content Is the Smartest Way to Do It
June 30, 2026
What Is Content Marketing - and Why Influencer Content Is the Smartest Way to Do It

Every brand is doing some form of content marketing. Social media posts, blog articles, email newsletters, product videos - if you're creating content to reach and engage your audience, you're doing content marketing.But there's a significant difference between content marketing that works and content marketing that burns budget without moving the needle. And in 2026, the gap between brands that have figured this out and those still running the same playbook from five years ago is wider than it's ever been.

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UGC creators in Australia, showcasing content for haircare brand
How to Find Them, Brief Them and Get the Best Content
June 30, 2026
UGC Creators in Australia - How to Find Them, Brief Them, and Get the Best Content

The creator economy in Australia is bigger than most brands realise. There are thousands of skilled, authentic content creators across the country - people who know how to make a product look natural, feel real, and land with an audience that actually trusts them. The challenge isn't finding creators. It's finding the right ones, briefing them effectively, and making sure the content you end up with is actually usable.

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