User Generated Content

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UGC

UGC, the most trusted content online. At scale.

User-generated content  - real people, real experiences, real results. Nothing converts like content that feels human. We specialise in producing UGC at scale, built to drive sales across every channel.

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What is UGC?

User-generated content (UGC) is photos and videos created by real people about your product. It's the most trusted form of content online because it doesn't look like an ad, it looks like a recommendation from a friend.

RISER produces UGC at scale by connecting brands with a vetted network of creators who know how to make content that converts. The output is authentic, on-brief, and ready to deploy across paid social, organic channels, email, and your website.

Woman holding a bottle of Aesthetics RX C Serum 23% for radiant, firm skin in a bathroom.

Formats we create

  • Product unboxing and review videos
  • Lifestyle photography and flat lays
  • How-to and tutorial content
  • GRWM (Get Ready With Me) content
  • In-store and point-of-sale content
  • Short-form video (Instagram Reels, TikTok)
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Woman holding AestheticsRx Hydrogel Sheet Mask, cans of Boss Iced Latte coffee, and Carman’s granola with berries.
Two boxes of Carman's granola with a bowl of granola topped with banana slices and yogurt.

What is included?

  • UGC brief development and creator matching
  • Content creation across formats: short-form video, photo, carousel, Reels
  • Review and approval before final delivery
  • Usage rights (organic use as standard; paid and extended licensing available)
  • Content repurposing guidance
  • Reverse brief and approval process before any content is filmed

How it works

01. Brief

We develop a creative direction with your team and match it with creators whose content style fits your brand aesthetic.

02. Preparation

Creators propose their content direction before filming. We approve before a single frame is shot.

03. Creation

Creators produce the content to brief. We review the content to ensure it's aligned to the brief.

04. Delivery

Final files delivered with usage rights included. Ready to go live across your social media channels.

RISER Work with

RISER is an end-to-end product sampling solution for lifestyle brands. Effortlessly sample products to thousands of micro-influencers within your target categories and simultaneously, clip and repurpose their content for your social media, and even tag your retailers for maximum exposure.

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Frequently Asked Questions

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Simply click the link below to start engaging with RISER today.