Grill'd Chips

Grill'd collaborated with RISER to launch their new hottest, tastiest and crispiest chips ever. Over 100 lifestyle and parenting influencers created 150+ pieces of engaging UGC, visiting local Grill'd locations to capture authentic content. The campaign highlighted the new chips exceptional flavour and quality additionally promoting Grill'd as the ideal family-friendly restaurant.

Industry

FMCG

Services

UGC

164

Pieces of content

2m+

Cumulative content following

100

Micro influencers

164%

KPI achieved

164

Pieces of content

2m+

Cumulative content following

100

Micro influencers

164%

KPI achieved

Reach

Impressions

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