Robert Gordon

Robert Gordon partnered with RISER to promote its mug collection, with influencers capturing a mix of in-store and at-home content that showcased the range’s beauty and giftability.

Reels took audiences behind the scenes as creators chose their perfect mug from the iconic MYER displays, with the striking mug walls becoming stars in their own right. Action shots highlighted craftsmanship and design, while face-to-camera moments shared why these mugs make such meaningful gifts. At home, creators brought the story full circle by sharing how they enjoyed their new mugs, adding a personal, lifestyle-driven layer that truly resonated.

Industry

Lifestyle

Services

UGC

138

Pieces of content

1.3M+

Cumulative content following

100

Micro influencers

138%

KPI achieved

138

Pieces of content

1.3M+

Cumulative content following

100

Micro influencers

138%

KPI achieved

Reach

Impressions

Case Studies

More brands.

Case Study

Beauty, Health & Wellness

INIKA Mascara

INIKA partnered with RISER to highlight their award winning mascara through 100 RISER creators sharing a mix of before & after demonstrations, mascara-focused application videos, and GRWM/routine-style content.

Read story

Case Study

Lifestyle

Kärcher

Kärcher launched its second campaign with RISER, featuring 50 reels delivered across a diverse group of creators that highlighted the power and precision of Kärcher’s technology.

Read story