Head & Shoulders partnered with RISER for a TikTok campaign to spotlight its BARE range. Creators shared powerful before & after transformations, showing the shift from dry, flaky scalps to visibly healthier, cleaner ones. Through getting ready routines and personal storytelling, creators authentically incorporated Head & Shoulders BARE into their scalp care rituals.The campaign drove strong engagement, with relatable content that resonated deeply with audiences seeking simple, effective scalp care solutions.

McCormick’s Cholula partnered with RISER to promote its new salsa and seasoning range. Creators took part in the campaign, producing 165 pieces of vibrant, authentic content, exceeding the original KPI by 65%. Creators shared easy-to-follow Mexican recipe videos featuring one or more Cholula products with action-style shots bringing recipes to life with fiesta-inspired styling, showcasing rich textures, and an authentic Mexican feel.

Vodka Cruiser engaged RISER to help promote its limited-edition Summer Apple flavour, just in time for pre-drink and festival season. Creators with a cumulative content following of over 1.4M+ participated in the campaign, creating vibrant, feel-good video content that captured the flavour’s crisp, fruity energy and limited-edition buzz. From backyard hangs to festival-ready vibes, creators highlighted the product’s lively appeal and celebrated its limited-edition status.