Rosella Tomato Soup

Rosella sauced up their marketing by partnering with RISER to promote its condensed tomato soup! Creators with a combined following of over 1 million participated in the campaign, cooking up authentic recipe creations that showcased the soup's versatility as both a delicious dish and a versatile ingredient.
Industry
FMCG
Services
UGC

207

Pieces of content

1.1m+

Cumulative content following

100

Micro influencers

206%

KPI achieved

207

Pieces of content

1.1m+

Cumulative content following

100

Micro influencers

206%

KPI achieved

Reach

Impressions

"I would highly recommend RISER as an exceptional choice for brands looking to increase exposure through the use of influencer generated content. RISER's campaign execution was seamless, hassle-free, and they went above and beyond in delivering exceptional results."

Sandy Lo Piccolo
Senior Brand Manager
Case Studies

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Case Study
FMCG
Suntory Boss Coffee

RISER brewed up a winning campaign with Boss Coffee, featuring Australian and New Zealand talent hunting for their favorite coffee in stores. With 150 micro-influencers reaching a combined following of 2.1 million, the campaign created 265 pieces of content highlighting the convenience of grabbing a Boss Coffee on the go. From in-store finds to that first refreshing sip, our influencers showed just how easy it is to enjoy a Boss Coffee, driving a buzzworthy boost in brand awareness.

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Case Study
FMCG
Sunraysia Apple & Peach

RISER teamed up with Sunraysia to launch their new apple and peach juice at Woolworths supermarkets . With over 100 micro-influencers and a combined following of 1.7 million, the campaign created 168 pieces of mouthwatering content that left everyone thirsting for more. By mixing authentic influencer storytelling with the fresh flavor, RISER stirred up buzz and brand awareness, making Sunraysia’s latest juice the talk of the town.

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Case Study
FMCG
The Coffee Club

RISER partnered with The Coffee Club to launch their first new coffee blend in 35 years, hailed as the "Best coffee we have ever made." Leveraging 100 influencers with a combined following of 1.3 million, the campaign brewed up 234 pieces of engaging content across lifestyle, food, and parenting themes. The result? A surge in brand awareness and excitement that made this campaign as smooth and satisfying as the new coffee blend itself.

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