Vodka Cruiser Summer Apple

Vodka Cruiser engaged RISER to help promote its limited-edition Summer Apple flavour, just in time for pre-drink and festival season.

Creators with a cumulative content following of over 1.4M+ participated in the campaign, creating vibrant, feel-good video content that captured the flavour’s crisp, fruity energy and limited-edition buzz. From backyard hangs to festival-ready vibes, creators highlighted the product’s lively appeal and celebrated its limited-edition status.

Industry

FMCG

Services

UGC

141

Pieces of content

1.4M+

Cumulative content following

100

Micro influencers

141%

KPI achieved

141

Pieces of content

1.4M+

Cumulative content following

100

Micro influencers

141%

KPI achieved

Reach

Impressions

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